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Alex Charfen was never meant to be the Co-founder & CEO of a multi-million dollar company. As a kid, Alex had a tough time learning, fitting in, and following other people’s rules. His
entrepreneurial journey started early on by selling things at school, and he went on to run a window washing service in high school and a financial consulting firm in college.

In his twenties, Alex became a Fortune 500 consultant, working with some of the most successful people in the world. In his early thirties, he met his wife, Cadey, and sold his consulting business. Unable to stay out of the entrepreneurial world, Alex and Cadey started buying and selling houses and become one of the largest real estate companies in Florida in less than a year. Following the
Economic Crisis of 2007, Alex and Cadey lost everything and went bankrupt. Rising from the ashes, they built an information product called the Certified Distressed Property Expert (CDPE)
designation.

Through their designation, Alex and Cadey worked with the majority of major lenders and real estate brokerages in the United States to help our country recover from the mortgage crisis. As a result, they helped pull forward the recovery of the foreclosure crisis by five to seven years, sold over $70 million, were featured on the Inc. list of fastest-growing companies in the country three years in a row, and won many other awards.

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