Shifting the Focus from Influence to Impact with Haley Luckadoo

What’s the purpose of your influence? Nowadays, the words “influence” and “influencer” are thrown around without much thought. It’s so commonly used that people have attached a specific connotation to those terms. When you think about an influencer, you think about someone who is of celebrity status. You think of individuals like Kylie Jenner and Kim Kardashian. But as female entrepreneurs, we know we have an influence too.

My guest today is the wonderful Haley Luckadoo. Haley is a marketing coach, motivational speaker, and fellow podcaster. She coaches impact-driven women on sales and marketing so that they make more money. In today’s episode, she shares her approach to influence and how she’s shifting the focus from influence to impact.

We chat about her story and how the lack of a safety net in her business gave her no choice but to show up confidently. She also shares her unique perspective on imposter syndrome, the importance of showing up for your community, and finding the confidence to step out of the boxes people have placed you in.

In this episode, we cover:

• Haley’s crazy story on how she started her business
• How Haley helps female entrepreneurs merge their sales and their marketing
• Haley’s journey through public and motivational speaking
• Why Haley is obsessed with podcasting
• Haley’s unique approach to imposter syndrome
• Responsibilities of being an entrepreneur with a platform
• The difference between influence and impact

IG Quotes:

“I want to focus instead on the impact that I have and being an impactor. And that's what I choose to do with the influence is focus more on the impact and how are you impacting the people that you do have? And how are you making a difference in their life? And how are you focusing in on that one person?” - Haley Luckadoo

“I had no safety net, I had to go all-in on this business because I didn't know what else to do. So if I can now be the safety net for somebody else - 100% I'm going to do that.” - Haley Luckadoo 

“We're told that we are overly confident, that we're an overachiever, that we're overly talkative, we're overly ambitious, we're overly this and overly that. And I started thinking of all of the stories that I have, where I was put in those boxes, and eventually had to step out of those.” - Haley Luckadoo

“The bigger you get, the more eyes are on you. And the more eyes are on you, the more people see those little mistakes. So acknowledge that that's going to be the case, but be aware of how you respond when you mess up. That's the part that I think matters the most.” - Haley Luckadoo

“I think the goal is just to try to live a life and run a business that is worth having people look at. And then acknowledging that when we have those missteps, we can own them, and we can learn from them, and we can apologize for it the way that it needs to be done.” - Haley Luckadoo

Links mentioned: 

Haley’s Website: https://hayleyluckadoo.com/

Haley’s Instagram: @haleyluckadoo

Females on Fire Podcast: https://hayleyluckadoo.com/femalesonfire

Amp Up Your Clubhouse: https://my.danabowling.com/Amp-Up-Your-Clubhouse-Waitlist?r_done=1 

Dana’s Instagram: @thisisdanabowling

Dana’s Website: danabowling.com